ext_115821 ([identity profile] jhim.livejournal.com) wrote in [personal profile] mik3cap 2004-09-17 08:20 am (UTC)

Yoyodyne Entertainment was little company that specialized in online gameshows... Basically, it utilized the internet as a medium for trivia games where you could, say, win a Miata. It used sweepstakes style prize regulations. It was... kind of seedy.

Yoyodyne Entertainment is where Seth first tested out his theories of opt-in marketing over the Internet. (As far as I know, he was the first person to ever adopt this concept.)

Yoyodyne was purchased by Yahoo!... they have since done nothing with the brand name, though they have adopted a lot of the technology and techniques.

I was "Technical Director"... in which my title was half my salary.

Hanging out... who knows? I hope soon. :)

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