gah! you're right on here. I can only be grateful that most of my major software needs for right now are already met by open source options that are fairly stable. But overall, its just like exercising, eating right, calling your relatives, sending thank you cards.

Often times in life, we are just relying on people to do the right things. And speaking for myself, as much as I know I should do something - it often needs to have a strong personal appeal in order to outweigh my own personal laziness. I think that is a portion of the ego you're talking about. Rock Star knows that s/he doesnt have to do it. Nobody else can force said rock star to do it - so if s/he wants to be lazy, end of story.

Getting paid and needing a pesky place to live and food to eat kind of outweigh that laziness. :)