Yoyodyne Entertainment was little company that specialized in online gameshows... Basically, it utilized the internet as a medium for trivia games where you could, say, win a Miata. It used sweepstakes style prize regulations. It was... kind of seedy.
Yoyodyne Entertainment is where Seth first tested out his theories of opt-in marketing over the Internet. (As far as I know, he was the first person to ever adopt this concept.)
Yoyodyne was purchased by Yahoo!... they have since done nothing with the brand name, though they have adopted a lot of the technology and techniques.
I was "Technical Director"... in which my title was half my salary.
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ninetydegrees
no subject
on 2004-09-17 08:20 am (UTC)Yoyodyne Entertainment is where Seth first tested out his theories of opt-in marketing over the Internet. (As far as I know, he was the first person to ever adopt this concept.)
Yoyodyne was purchased by Yahoo!... they have since done nothing with the brand name, though they have adopted a lot of the technology and techniques.
I was "Technical Director"... in which my title was half my salary.
Hanging out... who knows? I hope soon. :)