mik3cap: (Default)
mik3cap ([personal profile] mik3cap) wrote2004-09-16 12:40 pm

New Books Next To My Bed

Purple Cow, Seth Godin

Unleashing The Ideavirus, Seth Godin/Malcolm Gladwell

The Tipping Point, Malcolm Gladwell


I've become fascinated with the idea of spreading ideas lately. Culture and memes are foremost on my mind these days. I should pull out my old philosophy sufficiency and see what I was thinking about 8-9 years ago.

I end up staring at the cover of The Tipping Point a lot because there's a raised image of a match on the cover, and it looks like a real match and I keep wanting to brush it off the cover...

[identity profile] buddhagrrl.livejournal.com 2004-09-16 10:09 am (UTC)(link)
[livejournal.com profile] jingsaw was a big fan of The Tipping Point. I didn't read it, myself, as he couldn't stop talking about it so I didn't need to. Heh.

But if you want to geek out about it with someone he's your man.

[identity profile] mikecap.livejournal.com 2004-09-16 11:59 am (UTC)(link)
Malcolm Gladwell has a new book coming out in January called "Blink" that discusses the ability of the human mind to make snap decisions without "conscious" thought. I have it pre-ordered at Amazon!